Client Spotlight : Garage Rally and YBMK Team Up

YBMK is happy to provide a client spotlight for another one of our clients : Garage Rally, LLC. Garage Rally provides home customization for garages, making them functional, organized, and aesthetically pleasing. Stay tuned for a guest blog post on Garage Rally's website, which YBMK assisted with the creation of. Especially for companies like Garage Rally, having a thought partner to guide social media strategy, outreach initiatives, and the maintaining of client relationships is extremely important. In this post, we'll be walking through a bit of Garage Rally's strategy and how a similar approach might benefit your business.

Transformation Videos : Before and After

When people get home from work, school, or their other obligations during the day, one of the first things they'll likely do will be to sit down and scroll through social media. Before and after transformations are some of the most captivating videos. The more appealing the content, the more your business will stand out in someone's mind. Before and after videos are also excellent opportunities to create touchpoints - I talk specifically about what touchpoints are in my video here.

Testimonials : For Websites and Social Media

Testimonials in written and video form are phenomenal. YBMK does something along the lines of this with our client spotlight! Any time you complete a project or your client expresses that you've done a good job, ask them for a reference. People trust people they relate to; if someone who's thinking about hiring you sees themselves as similar to a current client, they'll be more excited to work with you. And - they look great on your website! If your business has a strong relationship with one of your clients, ask them if they'd be willing to have you film a video of them talking about their experience. We're in the influencer era, which means that social media has become the medium in which information is conveyed and trust is built. Use this to your advantage!